Which of the following is NOT an objective of a SWOT analysis?

The objective of a SWOT analysis is to assess a company’s internal strengths and weaknesses, as well as external opportunities and threats. This framework helps organizations understand their position in the market and develop strategies accordingly.

Identifying strengths is crucial, as it allows a company to leverage its core competencies for competitive advantage. Recognizing opportunities enables a firm to spot potential avenues for growth and expansion, while assessing weaknesses helps identify areas needing improvement to mitigate risks and enhance overall performance.

Eliminating risk factors, while a sensible part of strategic planning, is not a direct objective of a SWOT analysis. Instead, the analysis aims to identify those risks as external threats that the organization must be aware of and plan for. The focus is on understanding the current landscape rather than actively eliminating risks through the analysis itself. Thus, the correct choice reflects a misunderstanding of the primary goals of SWOT analysis.